9780739140048-0739140043-The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media (Studies in New Media)

The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media (Studies in New Media)

ISBN-13: 9780739140048
ISBN-10: 0739140043
Author: John Hendricks
Publication date: 2011
Publisher: Lexington Books
Format: Paperback 312 pages
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Book details

ISBN-13: 9780739140048
ISBN-10: 0739140043
Author: John Hendricks
Publication date: 2011
Publisher: Lexington Books
Format: Paperback 312 pages

Summary

The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media (Studies in New Media) (ISBN-13: 9780739140048 and ISBN-10: 0739140043), written by authors John Hendricks, was published by Lexington Books in 2011. With an overall rating of 4.1 stars, it's a notable title among other Communication & Media Studies (Social Sciences) books. You can easily purchase or rent The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media (Studies in New Media) (Paperback) from BooksRun, along with many other new and used Communication & Media Studies books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.

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