I Think I Need Marketing: The Knowledge You Need to Build and Manage a Successful Marketing Program
ISBN-13:
9780578168623
ISBN-10:
0578168626
Author:
Bonnie Taylor
Publication date:
2015
Publisher:
I Think I Need, LLC
Format:
Hardcover
232 pages
Category:
Management
,
Management & Leadership
,
Marketing
,
Marketing & Sales
FREE US shipping
Book details
ISBN-13:
9780578168623
ISBN-10:
0578168626
Author:
Bonnie Taylor
Publication date:
2015
Publisher:
I Think I Need, LLC
Format:
Hardcover
232 pages
Category:
Management
,
Management & Leadership
,
Marketing
,
Marketing & Sales
Summary
I Think I Need Marketing: The Knowledge You Need to Build and Manage a Successful Marketing Program (ISBN-13: 9780578168623 and ISBN-10: 0578168626), written by authors
Bonnie Taylor, was published by I Think I Need, LLC in 2015.
With an overall rating of 4.1 stars, it's a notable title among other
Management
(Management & Leadership, Marketing, Marketing & Sales) books. You can easily purchase or rent I Think I Need Marketing: The Knowledge You Need to Build and Manage a Successful Marketing Program (Hardcover) from BooksRun,
along with many other new and used
Management
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.59.
Description
Are you searching for new buyers? Building a brand? Growing a business? It's time for I Think I Need Marketing. A comprehensive resource anyone in business will find useful, regardless of industry, location, or size, I Think I Need Marketing pulls the curtain back on one of the business world's most confusing yet necessary components: marketing. Author Bonnie Taylor's easily understood narrative and common sense approach foregoes budget-wasting gimmicks and instead focuses on the steps and tools needed to build a successful-and profitable-marketing program. By breaking marketing into easily grasped nuts and bolts supported by full color illustrations and real-world examples, I Think I Need Marketing leads readers through the process of creating a custom program destined for business growth. Enhanced with helpful tips and definitions, I Think I Need Marketing demystifies marketing with an accessible narrative about: · Creating an actionable marketing strategy that achieves business goals · Developing a winning brand and branding throughout a business · Choosing the right mix from traditional and digital marketing options · Setting budgets and saving money in marketing · Using research effectively and efficiently · Hiring and successfully working with outside consultants · Evaluating and capitalizing on results
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