Managerial Economics: Applications, Strategy, and Tactics
ISBN-13:
9780538881067
ISBN-10:
0538881062
Edition:
8
Author:
R. Charles Moyer, James R. McGuigan, Frederick H.deB. Harris
Publication date:
1998
Publisher:
South-Western College Pub
Format:
Hardcover
736 pages
FREE US shipping
Book details
ISBN-13:
9780538881067
ISBN-10:
0538881062
Edition:
8
Author:
R. Charles Moyer, James R. McGuigan, Frederick H.deB. Harris
Publication date:
1998
Publisher:
South-Western College Pub
Format:
Hardcover
736 pages
Summary
Managerial Economics: Applications, Strategy, and Tactics (ISBN-13: 9780538881067 and ISBN-10: 0538881062), written by authors
R. Charles Moyer, James R. McGuigan, Frederick H.deB. Harris, was published by South-Western College Pub in 1998.
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Description
The emphasis on real world, manager-oriented applications shows students how managers apply theories and techniques to analyze and solve real world business problems. Over 200 applications, corporate examples, and Managerial Challenges - more than any other book - support this real world approach.
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