9780534244743-0534244742-Mass Media Research: An Introduction

Mass Media Research: An Introduction

ISBN-13: 9780534244743
ISBN-10: 0534244742
Edition: 5
Author: Roger D. Wimmer, Joseph R. Dominick
Publication date: 1996
Publisher: Wadsworth Publishing
Format: Hardcover 498 pages
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Book details

ISBN-13: 9780534244743
ISBN-10: 0534244742
Edition: 5
Author: Roger D. Wimmer, Joseph R. Dominick
Publication date: 1996
Publisher: Wadsworth Publishing
Format: Hardcover 498 pages

Summary

Mass Media Research: An Introduction (ISBN-13: 9780534244743 and ISBN-10: 0534244742), written by authors Roger D. Wimmer, Joseph R. Dominick, was published by Wadsworth Publishing in 1996. With an overall rating of 4.2 stars, it's a notable title among other books. You can easily purchase or rent Mass Media Research: An Introduction (Hardcover) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.49.

Description

This text effectively presents both principles and techniques of statistics and research methods in a totally mass media oriented context. The text presents the research process and enables students to understand analysis and reports from secondary sources.

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