Risk Communication: A Mental Models Approach
ISBN-13:
9780521802239
ISBN-10:
0521802237
Author:
M. Granger Morgan, Baruch Fischhoff, Ann Bostrom, Cynthia J. Atman
Publication date:
2001
Publisher:
Cambridge University Press
Format:
Hardcover
366 pages
Category:
Environmental Economics
,
Economics
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Book details
ISBN-13:
9780521802239
ISBN-10:
0521802237
Author:
M. Granger Morgan, Baruch Fischhoff, Ann Bostrom, Cynthia J. Atman
Publication date:
2001
Publisher:
Cambridge University Press
Format:
Hardcover
366 pages
Category:
Environmental Economics
,
Economics
Summary
Risk Communication: A Mental Models Approach (ISBN-13: 9780521802239 and ISBN-10: 0521802237), written by authors
M. Granger Morgan, Baruch Fischhoff, Ann Bostrom, Cynthia J. Atman, was published by Cambridge University Press in 2001.
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Description
This book explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach. Such communications are designed to contain, in readily usable form, the information that people need to make informed decisions about risks to health, safety, and the environment. The approach draws together methods from the natural and social sciences, providing a framework for interdisciplinary collaboration. It is demostrated with varied examples including electromagnetic fields, climate change, radon, and sexually transmitted diseases.
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