9780521735353-0521735351-Multimedia Learning

Multimedia Learning

ISBN-13: 9780521735353
ISBN-10: 0521735351
Edition: 2
Author: Richard E. Mayer
Publication date: 2009
Publisher: Cambridge University Press
Format: Paperback 320 pages
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Book details

ISBN-13: 9780521735353
ISBN-10: 0521735351
Edition: 2
Author: Richard E. Mayer
Publication date: 2009
Publisher: Cambridge University Press
Format: Paperback 320 pages

Summary

Multimedia Learning (ISBN-13: 9780521735353 and ISBN-10: 0521735351), written by authors Richard E. Mayer, was published by Cambridge University Press in 2009. With an overall rating of 4.2 stars, it's a notable title among other Education & Reference (Software, Psychology & Counseling, General, Psychology) books. You can easily purchase or rent Multimedia Learning (Paperback, Used) from BooksRun, along with many other new and used Education & Reference books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.5.

Description

For hundreds of years verbal messages such as lectures and printed lessons have been the primary means of explaining ideas to learners. Although verbal learning offers a powerful tool, this book explores ways of going beyond the purely verbal. Recent advances in graphics technology and information technology have prompted new efforts to understand the potential of multimedia learning as a means of promoting human understanding. In Multimedia Learning, Second Edition, Richard E. Mayer examines whether people learn more deeply when ideas are expressed in words and pictures rather than in words alone. He reviews 12 principles of instructional design that are based on experimental research studies and grounded in a theory of how people learn from words and pictures. The result is what Mayer calls the cognitive theory of multimedia learning, a theory first developed in the first edition of Multimedia Learning and further developed in The Cambridge Handbook of Multimedia Learning.

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