9780470260364-047026036X-Tuned In

Tuned In

ISBN-13: 9780470260364
ISBN-10: 047026036X
Edition: Illustrated
Author: David Meerman Scott, Phil Myers, Craig Stull
Publication date: 2008
Publisher: Wiley
Format: Hardcover 224 pages
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Book details

ISBN-13: 9780470260364
ISBN-10: 047026036X
Edition: Illustrated
Author: David Meerman Scott, Phil Myers, Craig Stull
Publication date: 2008
Publisher: Wiley
Format: Hardcover 224 pages

Summary

Tuned In (ISBN-13: 9780470260364 and ISBN-10: 047026036X), written by authors David Meerman Scott, Phil Myers, Craig Stull, was published by Wiley in 2008. With an overall rating of 4.1 stars, it's a notable title among other Sales & Selling (Marketing & Sales, Biological Sciences) books. You can easily purchase or rent Tuned In (Hardcover) from BooksRun, along with many other new and used Sales & Selling books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.48.

Description

If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whether or not they make those needs clear. An easy-to-follow six-step process developed over the past 15 years can help you address unsolved problems, recognize buyer personas, quantify impact and create breakthrough experiences. Stop wasting time by guessing what your market needs and start understanding consumer desire.

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