9780470223390-0470223391-Differentiate or Die: Survival in Our Era of Killer Competition

Differentiate or Die: Survival in Our Era of Killer Competition

ISBN-13: 9780470223390
ISBN-10: 0470223391
Edition: 2
Author: Jack Trout, Steve Rivkin
Publication date: 2008
Publisher: Wiley
Format: Hardcover 272 pages
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Book details

ISBN-13: 9780470223390
ISBN-10: 0470223391
Edition: 2
Author: Jack Trout, Steve Rivkin
Publication date: 2008
Publisher: Wiley
Format: Hardcover 272 pages

Summary

Differentiate or Die: Survival in Our Era of Killer Competition (ISBN-13: 9780470223390 and ISBN-10: 0470223391), written by authors Jack Trout, Steve Rivkin, was published by Wiley in 2008. With an overall rating of 3.6 stars, it's a notable title among other Leadership & Motivation (Management & Leadership, Advertising, Marketing & Sales, Sales & Selling) books. You can easily purchase or rent Differentiate or Die: Survival in Our Era of Killer Competition (Hardcover) from BooksRun, along with many other new and used Leadership & Motivation books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.55.

Description

A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.

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