The Strategic Management of Information Systems: Building a Digital Strategy, 4th Edition
ISBN-13:
9780470034675
ISBN-10:
047003467X
Edition:
4th Revised ed.
Author:
John Ward, Joe Peppard
Publication date:
2016
Publisher:
Wiley
Format:
Paperback
504 pages
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Book details
ISBN-13:
9780470034675
ISBN-10:
047003467X
Edition:
4th Revised ed.
Author:
John Ward, Joe Peppard
Publication date:
2016
Publisher:
Wiley
Format:
Paperback
504 pages
Summary
The Strategic Management of Information Systems: Building a Digital Strategy, 4th Edition (ISBN-13: 9780470034675 and ISBN-10: 047003467X), written by authors
John Ward, Joe Peppard, was published by Wiley in 2016.
With an overall rating of 4.0 stars, it's a notable title among other
Information Management
(Processes & Infrastructure, Systems & Planning, Management & Leadership, Strategic Planning) books. You can easily purchase or rent The Strategic Management of Information Systems: Building a Digital Strategy, 4th Edition (Paperback) from BooksRun,
along with many other new and used
Information Management
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $2.88.
Description
- A comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS/IT) strategy.
- Presents a structured framework with tools, techniques and ways of thinking which provide a practical approach to building a digital strategy, expressed primarily in the language of business and management.
- Brings together the implications of the significant advances in IT and the most useful current thinking, research, and experiences concerning the business impact and strategic opportunities created by IS/IT.
- Peppard and Ward discuss the key questions that managers have to grapple with of where, when and how to invest in IS/IT, which is why a IS/IT (or digital) strategy is required.
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