Innovation and Entrepreneurship
ISBN-13:
9780470032695
ISBN-10:
0470032693
Edition:
1
Author:
Joe Tidd, John Bessant
Publication date:
2007
Publisher:
Wiley
Format:
Paperback
476 pages
FREE US shipping
Book details
ISBN-13:
9780470032695
ISBN-10:
0470032693
Edition:
1
Author:
Joe Tidd, John Bessant
Publication date:
2007
Publisher:
Wiley
Format:
Paperback
476 pages
Summary
Innovation and Entrepreneurship (ISBN-13: 9780470032695 and ISBN-10: 0470032693), written by authors
Joe Tidd, John Bessant, was published by Wiley in 2007.
With an overall rating of 4.2 stars, it's a notable title among other
books. You can easily purchase or rent Innovation and Entrepreneurship (Paperback) from BooksRun,
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Description
Developed for courses at both undergraduate and postgraduate level Innovation and Entrepreneurship is an accessible introductory text written primarily for students of business and management studies. The book is also suitable for engineering students studying courses in business and management. Contemporary issues in both innovation and entrepreneurship are used to engage and excite students, and lead them to the relevant theory, models and lessons.
The authors have created a new text which includes:
- Fully integrated contemporary themes in innovation, such as sustainability, social entrepreneurship and creating new ventures.
- A focus on the role of individual entrepreneurship and organizational innovation, in private and public services.
- Contemporary cases from areas including new media, computer gaming, internet services, and public and social innovation cases.
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