9780415818155-041581815X-Media Management and Economics Research in a Transmedia Environment (Electronic Media Research Series)

Media Management and Economics Research in a Transmedia Environment (Electronic Media Research Series)

ISBN-13: 9780415818155
ISBN-10: 041581815X
Edition: 1
Author: Alan B. Albarran
Publication date: 2013
Publisher: Routledge
Format: Hardcover 278 pages
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Book details

ISBN-13: 9780415818155
ISBN-10: 041581815X
Edition: 1
Author: Alan B. Albarran
Publication date: 2013
Publisher: Routledge
Format: Hardcover 278 pages

Summary

Media Management and Economics Research in a Transmedia Environment (Electronic Media Research Series) (ISBN-13: 9780415818155 and ISBN-10: 041581815X), written by authors Alan B. Albarran, was published by Routledge in 2013. With an overall rating of 4.4 stars, it's a notable title among other Communication (Words, Language & Grammar , Communication & Media Studies, Social Sciences) books. You can easily purchase or rent Media Management and Economics Research in a Transmedia Environment (Electronic Media Research Series) (Hardcover) from BooksRun, along with many other new and used Communication books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.
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