The Corporate Media Toolkit: Advanced Techniques for Producers, Writers and Directors
ISBN-13:
9780415787789
ISBN-10:
0415787785
Edition:
1
Author:
Publication date:
2017
Publisher:
Routledge
Format:
Hardcover
136 pages
FREE US shipping
Book details
ISBN-13:
9780415787789
ISBN-10:
0415787785
Edition:
1
Author:
Publication date:
2017
Publisher:
Routledge
Format:
Hardcover
136 pages
Summary
The Corporate Media Toolkit: Advanced Techniques for Producers, Writers and Directors (ISBN-13: 9780415787789 and ISBN-10: 0415787785), written by authors
, was published by Routledge in 2017.
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Description
The Corporate Media Toolkit offers corporate writers, producers and directors an accessibly written, hands-on guide to practical techniques important in producing high-quality, nuanced work in a corporate environment. Exploring each phase of media development―project inception, client interactions, scriptwriting, preproduction, casting, auditions, production and postproduction―author Ray DiZazzo teaches readers how to "know what works" in corporate media, as well as an ability to focus on the nuance and subtleties that elevate typical media to a higher quality standard, whether it’s crafting an intelligent script, framing and lighting a shot correctly, or knowing what transition to use in the editing suite. The book also features case studies illustrating real-life scenarios from the author and other corporate professionals, demonstrating these crucial techniques in practice. The Corporate Media Toolkit is a must-read for professionals and newcomers alike to bring their corporate media skills to the next level.
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