Strategic Communication in Business & the Professions
ISBN-13:
9780395858691
ISBN-10:
0395858690
Edition:
3rd
Author:
Dan OHair, Gustav W. Friedrich, Lynda Dee Dixon
Publication date:
1998
Publisher:
Houghton Mifflin College Div
Format:
Paperback
523 pages
FREE US shipping
Book details
ISBN-13:
9780395858691
ISBN-10:
0395858690
Edition:
3rd
Author:
Dan OHair, Gustav W. Friedrich, Lynda Dee Dixon
Publication date:
1998
Publisher:
Houghton Mifflin College Div
Format:
Paperback
523 pages
Summary
Strategic Communication in Business & the Professions (ISBN-13: 9780395858691 and ISBN-10: 0395858690), written by authors
Dan OHair, Gustav W. Friedrich, Lynda Dee Dixon, was published by Houghton Mifflin College Div in 1998.
With an overall rating of 3.9 stars, it's a notable title among other
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Description
Designed for introductory business and organizational communication classes, this successful, multi-edition book focuses on helping the reader to master the four essential elements of effective communication--setting goals, knowing the audience, mastering skills, and managing anxiety. The Sixth Edition addresses current challenges to business communication created by advances in new technology, the global marketplace, shifting communication priorities, and diversity within the workforce.
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