Strategic Management
ISBN-13:
9780333196861
ISBN-10:
0333196864
Edition:
1979
Author:
H. Igor Ansoff
Publication date:
1979
Publisher:
Palgrave Macmillan
Format:
Hardcover
245 pages
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Book details
ISBN-13:
9780333196861
ISBN-10:
0333196864
Edition:
1979
Author:
H. Igor Ansoff
Publication date:
1979
Publisher:
Palgrave Macmillan
Format:
Hardcover
245 pages
Summary
Strategic Management (ISBN-13: 9780333196861 and ISBN-10: 0333196864), written by authors
H. Igor Ansoff, was published by Palgrave Macmillan in 1979.
With an overall rating of 4.5 stars, it's a notable title among other
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Description
This book is the founding work on Strategic Management, a concept that lies at the core of modern business. It has a focus upon the behaviour of complex organizations in turbulent environments and upon what determines success. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists. It remains a key work on strategy.
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