Advertising Campaign Strategy: A Guide to Marketing Communication Plans

Advertising Campaign Strategy: A Guide to Marketing Communication Plans (ISBN-13: 9780324322712 and ISBN-10: 0324322712), written by authors Donald Parente, was published by Cengage Learning in 2005. With an overall rating of 4.0 stars, it's a notable title among other Advertising (Marketing & Sales, Marketing) books. You can easily purchase or rent Advertising Campaign Strategy: A Guide to Marketing Communication Plans (Paperback, Used) from BooksRun, along with many other new and used Advertising books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.