Management: Meeting and Exceeding Customer Expectations (with InfoTrac)
ISBN-13:
9780324259131
ISBN-10:
0324259131
Edition:
8
Author:
Warren R. Plunkett, Gemmy S. Allen, Raymond F. Attner
Publication date:
2004
Publisher:
Cengage Learning
Format:
Hardcover
768 pages
FREE US shipping
Book details
ISBN-13:
9780324259131
ISBN-10:
0324259131
Edition:
8
Author:
Warren R. Plunkett, Gemmy S. Allen, Raymond F. Attner
Publication date:
2004
Publisher:
Cengage Learning
Format:
Hardcover
768 pages
Summary
Management: Meeting and Exceeding Customer Expectations (with InfoTrac) (ISBN-13: 9780324259131 and ISBN-10: 0324259131), written by authors
Warren R. Plunkett, Gemmy S. Allen, Raymond F. Attner, was published by Cengage Learning in 2004.
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Description
The eighth edition of Management: Meeting and Exceeding Customer Expectations is a comprehensive survey of the principles and practices of management as they are currently being applied, in the United States and around the world. The content and features are structured to reinforce two continuing themes that are woven into the chapters' narratives: (1) the never-ending effort by managers and organizations to meet or exceed customers' needs and (2) the need organizations and their people have to be guided by effective leadership.
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