Management: Meeting and Exceeding Customer Expectations with Student CD-ROM and InfoTrac College Edition
ISBN-13:
9780324027259
ISBN-10:
0324027257
Edition:
7th
Author:
Warren R. Plunkett, Gemmy S. Allen, Raymond F. Attner
Publication date:
2001
Publisher:
Cengage Learning
Format:
Hardcover
760 pages
FREE US shipping
Book details
ISBN-13:
9780324027259
ISBN-10:
0324027257
Edition:
7th
Author:
Warren R. Plunkett, Gemmy S. Allen, Raymond F. Attner
Publication date:
2001
Publisher:
Cengage Learning
Format:
Hardcover
760 pages
Summary
Management: Meeting and Exceeding Customer Expectations with Student CD-ROM and InfoTrac College Edition (ISBN-13: 9780324027259 and ISBN-10: 0324027257), written by authors
Warren R. Plunkett, Gemmy S. Allen, Raymond F. Attner, was published by Cengage Learning in 2001.
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Description
This seventh edition of Management: Meeting and Exceeding Customer Expectations is a comprehensive survey of the principles and practices of management as they are currently being applied in the United States and around the world. The content and features are structured to reinforce two continuing themes that are woven into the chapters' narratives: (1) the never-ending effort by managers and organizations to meet or exceed customers' needs, and (2) the need for organizations and their people to be guided by effective leadership.
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