Media Communication: An Introduction to Theory and Process
ISBN-13:
9780312212001
ISBN-10:
0312212003
Author:
James Watson
Publication date:
1998
Publisher:
Palgrave Macmillan
Format:
Hardcover
317 pages
FREE US shipping
Book details
ISBN-13:
9780312212001
ISBN-10:
0312212003
Author:
James Watson
Publication date:
1998
Publisher:
Palgrave Macmillan
Format:
Hardcover
317 pages
Summary
Media Communication: An Introduction to Theory and Process (ISBN-13: 9780312212001 and ISBN-10: 0312212003), written by authors
James Watson, was published by Palgrave Macmillan in 1998.
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Description
This book offers a much-needed introduction to studying the media--how the media function, how they are controlled, and the effect they have on their audiences. It provides clear coverage of the key concepts and ideas that are central to media studies, exploring important debates in the discipline and the theories and research evidence that underpin them.
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