Exploring Corporate Strategy: Text & Cases
ISBN-13:
9780273687344
ISBN-10:
0273687344
Edition:
7
Author:
Richard Whittington, Gerry Johnson, Kevan Scholes
Publication date:
2005
Publisher:
Pearson College Div
Format:
Paperback
1072 pages
FREE US shipping
Book details
ISBN-13:
9780273687344
ISBN-10:
0273687344
Edition:
7
Author:
Richard Whittington, Gerry Johnson, Kevan Scholes
Publication date:
2005
Publisher:
Pearson College Div
Format:
Paperback
1072 pages
Summary
Exploring Corporate Strategy: Text & Cases (ISBN-13: 9780273687344 and ISBN-10: 0273687344), written by authors
Richard Whittington, Gerry Johnson, Kevan Scholes, was published by Pearson College Div in 2005.
With an overall rating of 4.3 stars, it's a notable title among other
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Description
Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.
The seventh edition builds on these strengths with the introduction of a new author, Richard Whittington. The enhanced coverage of international strategy and the resource-based view, as well as improved visual presentation, ensure that this book continues to lead the way in exploring strategic management.
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