9780273650317-0273650319-The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business

The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business

ISBN-13: 9780273650317
ISBN-10: 0273650319
Author: Ken Burnett
Publication date: 2000
Publisher: Ft Pr
Format: Hardcover 401 pages
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Book details

ISBN-13: 9780273650317
ISBN-10: 0273650319
Author: Ken Burnett
Publication date: 2000
Publisher: Ft Pr
Format: Hardcover 401 pages

Summary

The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business (ISBN-13: 9780273650317 and ISBN-10: 0273650319), written by authors Ken Burnett, was published by Ft Pr in 2000. With an overall rating of 3.8 stars, it's a notable title among other books. You can easily purchase or rent The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business (Hardcover) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.45.

Description

(Pearson Education) A text focusing on helping businesses implement their key customer relationship management (KCRM) correctly. Demonstrates how important KCRM actually is and what the cost could be if it is not implemented correctly.

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