9780262550581-026255058X-Paying with Plastic, second edition: The Digital Revolution in Buying and Borrowing (Mit Press)

Paying with Plastic, second edition: The Digital Revolution in Buying and Borrowing (Mit Press)

ISBN-13: 9780262550581
ISBN-10: 026255058X
Edition: 2
Author: David S. Evans, Richard Schmalensee
Publication date: 2004
Publisher: The MIT Press
Format: Paperback 384 pages
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Book details

ISBN-13: 9780262550581
ISBN-10: 026255058X
Edition: 2
Author: David S. Evans, Richard Schmalensee
Publication date: 2004
Publisher: The MIT Press
Format: Paperback 384 pages

Summary

Paying with Plastic, second edition: The Digital Revolution in Buying and Borrowing (Mit Press) (ISBN-13: 9780262550581 and ISBN-10: 026255058X), written by authors David S. Evans, Richard Schmalensee, was published by The MIT Press in 2004. With an overall rating of 4.2 stars, it's a notable title among other Banks & Banking (Economics, Commerce, Financial Services, Industries, Credit Ratings & Repair, Personal Finance, E-Commerce, Processes & Infrastructure) books. You can easily purchase or rent Paying with Plastic, second edition: The Digital Revolution in Buying and Borrowing (Mit Press) (Paperback) from BooksRun, along with many other new and used Banks & Banking books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.44.

Description

The definitive account of the trillion-dollar payment card industry.

The payment card business has evolved from its inception in the 1950s as a way to handle payment for expense-account lunches (the Diners Club card) into today's complex, sprawling industry that drives trillions of dollars in transaction volume each year. Paying with Plastic is the definitive source on an industry that has revolutionized the way we borrow and spend. More than a history book, Paying with Plastic delivers an entertaining discussion of the impact of an industry that epitomizes the notion of two-sided markets: those in which two or more customer groups receive value only if all sides are actively engaged. New to this second edition, the two-sided market discussion provides useful insight into the implications of these market dynamics for cardholder rewards, merchant interchange fees, and card acceptance. The authors, both of whom have researched the industry for more than 25 years, also examine the implications of the recent antitrust cases on the industry as well as other business and technological changes―including the massive consolidation brought about by bank mergers, the rise of the debit card, and the emergence of e-commerce―that could alter the payment card industry dramatically in the years to come.

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