Strategic Management: Formulation, Implementation, and Control
ISBN-13:
9780256154788
ISBN-10:
0256154783
Edition:
6th
Author:
Richard B. Robinson, John A. Pearce II
Publication date:
1996
Publisher:
Richard D Irwin
Format:
Hardcover
403 pages
FREE US shipping
Book details
ISBN-13:
9780256154788
ISBN-10:
0256154783
Edition:
6th
Author:
Richard B. Robinson, John A. Pearce II
Publication date:
1996
Publisher:
Richard D Irwin
Format:
Hardcover
403 pages
Summary
Strategic Management: Formulation, Implementation, and Control (ISBN-13: 9780256154788 and ISBN-10: 0256154783), written by authors
Richard B. Robinson, John A. Pearce II, was published by Richard D Irwin in 1996.
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Description
This sixth edition of the text includes updated coverage of topics such as the global economy, entrepeneurship, ethics, restructuring, continuous improvement, integrated operations, manufacturing and virtual organizations. There is also a new chapter on tools and techniques for strategic analysis at the business level, and the model of the strategic management process has been revised to reflect strategic analysis at different organizational levels.
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