Marketing Strategy: Planning and Implementation (Irwin Series in Marketing, 2nd ed)

Marketing Strategy: Planning and Implementation (Irwin Series in Marketing, 2nd ed) (ISBN-13: 9780256136920 and ISBN-10: 0256136920), written by authors Jean-Claude Larreche, was published by Richard D Irwin in 1995. With an overall rating of 4.3 stars, it's a notable title among other books. You can easily purchase or rent Marketing Strategy: Planning and Implementation (Irwin Series in Marketing, 2nd ed) (Paperback) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.35.