9780230103726-0230103723-The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)

The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)

ISBN-13: 9780230103726
ISBN-10: 0230103723
Edition: 2010
Author: A. Berger
Publication date: 2010
Publisher: Palgrave Macmillan
Format: Hardcover 211 pages
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Book details

ISBN-13: 9780230103726
ISBN-10: 0230103723
Edition: 2010
Author: A. Berger
Publication date: 2010
Publisher: Palgrave Macmillan
Format: Hardcover 211 pages

Summary

The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture) (ISBN-13: 9780230103726 and ISBN-10: 0230103723), written by authors A. Berger, was published by Palgrave Macmillan in 2010. With an overall rating of 4.4 stars, it's a notable title among other Consumer Behavior (Marketing & Sales, Communication, Words, Language & Grammar , Communication & Media Studies, Social Sciences, Popular Culture) books. You can easily purchase or rent The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture) (Hardcover) from BooksRun, along with many other new and used Consumer Behavior books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways.
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