Voting: Study of Opinion Formation in a Presidential Campaign
ISBN-13:
9780226043487
ISBN-10:
0226043487
Edition:
First Edition
Author:
Paul F. Lazarsfeld, William N. McPhee, Bernard Berelson
Publication date:
1954
Publisher:
The University of Chicago Press
Format:
Hardcover
395 pages
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Book details
ISBN-13:
9780226043487
ISBN-10:
0226043487
Edition:
First Edition
Author:
Paul F. Lazarsfeld, William N. McPhee, Bernard Berelson
Publication date:
1954
Publisher:
The University of Chicago Press
Format:
Hardcover
395 pages
Summary
Voting: Study of Opinion Formation in a Presidential Campaign (ISBN-13: 9780226043487 and ISBN-10: 0226043487), written by authors
Paul F. Lazarsfeld, William N. McPhee, Bernard Berelson, was published by The University of Chicago Press in 1954.
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Description
Voting is an examination of the factors that make people vote the way they do. Based on the famous Elmira Study, carried out by a team of skilled social scientists during the 1948 presidential campaign, it shows how voting is affected by social class, religious background, family loyalties, on-the-job relationships, local pressure groups, mass communication media, and other factors. Still highly relevant, Voting is one of the most frequently cited books in the field of voting behavior.
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