Principles of Business Management
ISBN-13:
9780195995992
ISBN-10:
0195995996
Edition:
2
Author:
Johan Strydom, Cecile Nieuwenhuizen, Rigard Steenkamp, Sharon Rudansky-Kloppers, Jerome Kiley, Andreas de Beer, Maggie Holtzhausen, Mohammed Kara
Publication date:
2012
Publisher:
Oxford University Press
Format:
Paperback
368 pages
FREE US shipping
Book details
ISBN-13:
9780195995992
ISBN-10:
0195995996
Edition:
2
Author:
Johan Strydom, Cecile Nieuwenhuizen, Rigard Steenkamp, Sharon Rudansky-Kloppers, Jerome Kiley, Andreas de Beer, Maggie Holtzhausen, Mohammed Kara
Publication date:
2012
Publisher:
Oxford University Press
Format:
Paperback
368 pages
Summary
Principles of Business Management (ISBN-13: 9780195995992 and ISBN-10: 0195995996), written by authors
Johan Strydom, Cecile Nieuwenhuizen, Rigard Steenkamp, Sharon Rudansky-Kloppers, Jerome Kiley, Andreas de Beer, Maggie Holtzhausen, Mohammed Kara, was published by Oxford University Press in 2012.
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Description
Principles of Business Management is a foundational text that provides a solid theoretical grounding in general management principles such as leadership, motivation and control. Emphasis is placed on management functions such as marketing, finance, operations management and purchasing and supply chain management.
Features such as information boxes, case studies, critical thinking boxes and glossaries engage the student and facilitate the application of learning.
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