The Strategy Concept and Process: A Pragmatic Approach
ISBN-13:
9780138521462
ISBN-10:
0138521468
Edition:
First Edition, 2nd printing
Author:
Arnoldo C. Hax
Publication date:
1991
Publisher:
Prentice Hall
Format:
Hardcover
819 pages
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Book details
ISBN-13:
9780138521462
ISBN-10:
0138521468
Edition:
First Edition, 2nd printing
Author:
Arnoldo C. Hax
Publication date:
1991
Publisher:
Prentice Hall
Format:
Hardcover
819 pages
Summary
The Strategy Concept and Process: A Pragmatic Approach (ISBN-13: 9780138521462 and ISBN-10: 0138521468), written by authors
Arnoldo C. Hax, was published by Prentice Hall in 1991.
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Description
Hax and Majluf define strategy and the strategic plan while covering the core concepts inherent to successful management. They analyze fundamental activities linked to the development of corporate strategy, elements which lead to this development, and the application of a step-by-step methodology. The text sets out a process for facilitating communication, and provides a means of addressing essential managerial tasks. It aims to cover current techniques in strategic management, including corporate strategy, using case studies.
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