Strategic Management: Concepts and Cases
ISBN-13:
9780136721635
ISBN-10:
013672163X
Edition:
4Rev Ed
Author:
Peter L. Wright
Publication date:
1997
Publisher:
Prentice-Hall
Format:
Paperback
336 pages
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Book details
ISBN-13:
9780136721635
ISBN-10:
013672163X
Edition:
4Rev Ed
Author:
Peter L. Wright
Publication date:
1997
Publisher:
Prentice-Hall
Format:
Paperback
336 pages
Summary
Strategic Management: Concepts and Cases (ISBN-13: 9780136721635 and ISBN-10: 013672163X), written by authors
Peter L. Wright, was published by Prentice-Hall in 1997.
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Description
Integrates academic theory with business practices in strategic management. Illustrating concepts with examples from progressive global organizations, the text features application-oriented cases. It draws insight from business disciplines as well as disciplines from the social sciences. Also available as "Strategic Management: Concepts and Cases" (0-13-228719-6)
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