Public Relations: A Values-Driven Approach -- Revel + Print Combo Access Code
ISBN-13:
9780135197561
ISBN-10:
0135197562
Edition:
6
Author:
Charles Marsh Ph.D., David Guth
Publication date:
2018
Publisher:
Pearson
Format:
Printed Access Code
576 pages
Category:
Social Sciences
FREE US shipping
Book details
ISBN-13:
9780135197561
ISBN-10:
0135197562
Edition:
6
Author:
Charles Marsh Ph.D., David Guth
Publication date:
2018
Publisher:
Pearson
Format:
Printed Access Code
576 pages
Category:
Social Sciences
Summary
Public Relations: A Values-Driven Approach -- Revel + Print Combo Access Code (ISBN-13: 9780135197561 and ISBN-10: 0135197562), written by authors
Charles Marsh Ph.D., David Guth, was published by Pearson in 2018.
With an overall rating of 4.5 stars, it's a notable title among other
Social Sciences
books. You can easily purchase or rent Public Relations: A Values-Driven Approach -- Revel + Print Combo Access Code (Printed Access Code) from BooksRun,
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Social Sciences
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Description
An introduction to Public Relations that focuses on ethical, productive relationships with strategic constituencies.
REVEL™ for Public Relations: A Values-Driven Approach introduces students to public relations, defined as the management of relationships between an organization and the publics important to its success. Authors David Guth and Charles Marsh outline the profession’s common issues, trends, and techniques, and help students to place the profession within the context of its role in the conduct of a civil society. In order to help students understand the contemporary state of the field, REVEL for the Sixth Edition offers the most up-to-date statistics, the latest research, and the most current examples of public relations practice.
REVEL is Pearson’s newest way of delivering our respected content. Fully digital and highly engaging, REVEL replaces the textbook and gives students everything they need for the course. Informed by extensive research on how people read, think, and learn, REVEL is an interactive learning environment that enables students to read, practice, and study in one continuous experience – for less than the cost of a traditional textbook.
NOTE: This Revel Combo Access pack includes a Revel access code plus a loose-leaf print reference (delivered by mail) to complement your Revel experience. In addition to this access code, you will need a course invite link, provided by your instructor, to register for and use Revel.
REVEL™ for Public Relations: A Values-Driven Approach introduces students to public relations, defined as the management of relationships between an organization and the publics important to its success. Authors David Guth and Charles Marsh outline the profession’s common issues, trends, and techniques, and help students to place the profession within the context of its role in the conduct of a civil society. In order to help students understand the contemporary state of the field, REVEL for the Sixth Edition offers the most up-to-date statistics, the latest research, and the most current examples of public relations practice.
REVEL is Pearson’s newest way of delivering our respected content. Fully digital and highly engaging, REVEL replaces the textbook and gives students everything they need for the course. Informed by extensive research on how people read, think, and learn, REVEL is an interactive learning environment that enables students to read, practice, and study in one continuous experience – for less than the cost of a traditional textbook.
NOTE: This Revel Combo Access pack includes a Revel access code plus a loose-leaf print reference (delivered by mail) to complement your Revel experience. In addition to this access code, you will need a course invite link, provided by your instructor, to register for and use Revel.
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