9780132935296-0132935295-Integrated Advertising, Promotion, and Marketing Communications, Canadian Edition with Companion Website

Integrated Advertising, Promotion, and Marketing Communications, Canadian Edition with Companion Website

ISBN-13: 9780132935296
ISBN-10: 0132935295
Edition: 1
Author: Kenneth E. Clow, Donald E. Baack, John Peloza
Publication date: 2012
Publisher: Pearson Education Canada
Format: Misc. Supplies 480 pages
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Book details

ISBN-13: 9780132935296
ISBN-10: 0132935295
Edition: 1
Author: Kenneth E. Clow, Donald E. Baack, John Peloza
Publication date: 2012
Publisher: Pearson Education Canada
Format: Misc. Supplies 480 pages

Summary

Integrated Advertising, Promotion, and Marketing Communications, Canadian Edition with Companion Website (ISBN-13: 9780132935296 and ISBN-10: 0132935295), written by authors Kenneth E. Clow, Donald E. Baack, John Peloza, was published by Pearson Education Canada in 2012. With an overall rating of 3.5 stars, it's a notable title among other Marketing (Marketing & Sales) books. You can easily purchase or rent Integrated Advertising, Promotion, and Marketing Communications, Canadian Edition with Companion Website (Misc. Supplies) from BooksRun, along with many other new and used Marketing books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

Through carefully constructed pedagogy, exciting industry profiles and cases, a strong Canadian focus, and robust companion website Integrated Advertising, Promotion, and Marketing Communications is an invaluable resource for today’s marketing students.

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