9780132865135-0132865130-Selling Today: Creating Customer Value, Sixth Canadian Edition with Companion Website (6th Edition)

Selling Today: Creating Customer Value, Sixth Canadian Edition with Companion Website (6th Edition)

ISBN-13: 9780132865135
ISBN-10: 0132865130
Edition: 6
Author: Gerald L. Manning, Barry L. Reece, Michael L. Ahearne, H.F. (Herb) MacKenzie
Publication date: 2012
Publisher: Pearson Education Canada
Format: Paperback 576 pages
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Book details

ISBN-13: 9780132865135
ISBN-10: 0132865130
Edition: 6
Author: Gerald L. Manning, Barry L. Reece, Michael L. Ahearne, H.F. (Herb) MacKenzie
Publication date: 2012
Publisher: Pearson Education Canada
Format: Paperback 576 pages

Summary

Selling Today: Creating Customer Value, Sixth Canadian Edition with Companion Website (6th Edition) (ISBN-13: 9780132865135 and ISBN-10: 0132865130), written by authors Gerald L. Manning, Barry L. Reece, Michael L. Ahearne, H.F. (Herb) MacKenzie, was published by Pearson Education Canada in 2012. With an overall rating of 4.3 stars, it's a notable title among other Sales & Selling (Marketing & Sales) books. You can easily purchase or rent Selling Today: Creating Customer Value, Sixth Canadian Edition with Companion Website (6th Edition) (Paperback) from BooksRun, along with many other new and used Sales & Selling books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.38.

Description

Selling Today offers students a combination of selling fundamentals and new selling strategies needed to succeed in today’s business environment. The applied focus of the text provides students with all of the skills required for developing and implementing relationships, product, customer, and presentation strategies.

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