9780132461849-0132461846-E-Marketing.

E-Marketing.

ISBN-13: 9780132461849
ISBN-10: 0132461846
Edition: 5th
Author: Judy Strauss
Publication date: 2008
Publisher: Pearson Prentice Hall
Format: Paperback 430 pages
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Book details

ISBN-13: 9780132461849
ISBN-10: 0132461846
Edition: 5th
Author: Judy Strauss
Publication date: 2008
Publisher: Pearson Prentice Hall
Format: Paperback 430 pages

Summary

E-Marketing. (ISBN-13: 9780132461849 and ISBN-10: 0132461846), written by authors Judy Strauss, was published by Pearson Prentice Hall in 2008. With an overall rating of 3.8 stars, it's a notable title among other Marketing (Marketing & Sales, E-Commerce, Processes & Infrastructure) books. You can easily purchase or rent E-Marketing. (Paperback) from BooksRun, along with many other new and used Marketing books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.44.

Description

For courses in electronic marketing or e business. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. The fifth edition assists all marketers in understanding the Internet and its social media for improving brand images, sales, and profitability.
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