Essentials of Entrepreneurship and Small Business Management
ISBN-13:
9780132294386
ISBN-10:
0132294389
Edition:
5th
Author:
Norman M. Scarborough, Thomas W. Zimmerer, Doug Wilson
Publication date:
2007
Publisher:
Pearson College Div
Format:
Paperback
728 pages
FREE US shipping
Book details
ISBN-13:
9780132294386
ISBN-10:
0132294389
Edition:
5th
Author:
Norman M. Scarborough, Thomas W. Zimmerer, Doug Wilson
Publication date:
2007
Publisher:
Pearson College Div
Format:
Paperback
728 pages
Summary
Essentials of Entrepreneurship and Small Business Management (ISBN-13: 9780132294386 and ISBN-10: 0132294389), written by authors
Norman M. Scarborough, Thomas W. Zimmerer, Doug Wilson, was published by Pearson College Div in 2007.
With an overall rating of 4.5 stars, it's a notable title among other
Management
(Management & Leadership, Entrepreneurship, Small Business & Entrepreneurship) books. You can easily purchase or rent Essentials of Entrepreneurship and Small Business Management (Paperback) from BooksRun,
along with many other new and used
Management
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.59.
Description
This fifth edition of the popular book introduces you to the processes of new venture creation and the critical knowledge needed to manage your business once it is formed. With the help of this book, readers can follow their dreams of becoming successful entrepreneurs. Topics include: the challenges of entrepreneurship, building a business plan, marketing considerations, e-commerce and the entrepreneur, advertising and pricing for profit, financial considerations and managing cash flow, building a competitive edge, and debt/equity and site and location considerations. For any person interested in owning, operating, and managing a small business. Also a handy reference for entrepreneurs and managers of small businesses.
We would LOVE it if you could help us and other readers by reviewing the book
Book review
Congratulations! We have received your book review.
{user}
{createdAt}
by {truncated_author}