E-Marketing
ISBN-13:
9780132147552
ISBN-10:
0132147556
Edition:
6
Author:
Judy Strauss
Publication date:
2011
Publisher:
Routledge
Format:
Paperback
426 pages
FREE US shipping
Book details
ISBN-13:
9780132147552
ISBN-10:
0132147556
Edition:
6
Author:
Judy Strauss
Publication date:
2011
Publisher:
Routledge
Format:
Paperback
426 pages
Summary
E-Marketing (ISBN-13: 9780132147552 and ISBN-10: 0132147556), written by authors
Judy Strauss, was published by Routledge in 2011.
With an overall rating of 3.7 stars, it's a notable title among other
books. You can easily purchase or rent E-Marketing (Paperback) from BooksRun,
along with many other new and used
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.3.
Description
Traditional marketing coverage with an e-marketing twist.
Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound affect on marketing.
The sixth edition focuses more on e-marketing strategy and practice, and less on principles of marketing refresher material.
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