9780131430358-0131430351-Strategy And The Business Landscape: Core Concepts

Strategy And The Business Landscape: Core Concepts

ISBN-13: 9780131430358
ISBN-10: 0131430351
Edition: 2
Author: Pankaj Ghemawat, David J. Collis, Jan W. Rivkin, Bruno Cassiman
Publication date: 2006
Publisher: Pearson College Div
Format: Paperback 159 pages
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Book details

ISBN-13: 9780131430358
ISBN-10: 0131430351
Edition: 2
Author: Pankaj Ghemawat, David J. Collis, Jan W. Rivkin, Bruno Cassiman
Publication date: 2006
Publisher: Pearson College Div
Format: Paperback 159 pages

Summary

Strategy And The Business Landscape: Core Concepts (ISBN-13: 9780131430358 and ISBN-10: 0131430351), written by authors Pankaj Ghemawat, David J. Collis, Jan W. Rivkin, Bruno Cassiman, was published by Pearson College Div in 2006. With an overall rating of 4.2 stars, it's a notable title among other books. You can easily purchase or rent Strategy And The Business Landscape: Core Concepts (Paperback) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.41.

Description

  • Audience: MBA and Executive MBA strategy courses
  • Approach: Pankaj Ghemawat, in collaboration with Bruno Cassiman, David Collis and Jan Rivkin, has prepared the second edition of an introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is meant to be rigorous in its research base, pragmatic in its focus, and concise. The second edition includes new, full-length chapters on competitive dynamics (with Bruno Cassiman) and on corporate strategy (with Jan Rivkin).
  • Competitors: de Kluyver (PH)
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