Economics For Managers
ISBN-13:
9780130924254
ISBN-10:
0130924253
Author:
Paul G. Farnham
Publication date:
2004
Publisher:
Prentice Hall
Format:
Hardcover
576 pages
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Book details
ISBN-13:
9780130924254
ISBN-10:
0130924253
Author:
Paul G. Farnham
Publication date:
2004
Publisher:
Prentice Hall
Format:
Hardcover
576 pages
Summary
Economics For Managers (ISBN-13: 9780130924254 and ISBN-10: 0130924253), written by authors
Paul G. Farnham, was published by Prentice Hall in 2004.
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Description
This text combines Managerial Economics coverage with Macroeconomic theory to prepare business managers to make sound economic-based decisions that are most beneficial to the firm.
Every chapter begins with "A Case for Analysis" and ends with applied end-of-chapter questions and exercises outlining the practices dealt with every day in the modern business world.
The text wraps up with a final section on Integrating the Frameworks. This section encourages students to combine the macro and the micro analysis learned in the text, act as managers, and make profitable business decisions.
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