Strategic Management: Concepts (8th Edition)
ISBN-13:
9780130879035
ISBN-10:
0130879037
Edition:
Subsequent
Author:
Fred R. David, R. Fred David
Publication date:
2000
Publisher:
Prentice Hall
Format:
Paperback
350 pages
FREE US shipping
Book details
ISBN-13:
9780130879035
ISBN-10:
0130879037
Edition:
Subsequent
Author:
Fred R. David, R. Fred David
Publication date:
2000
Publisher:
Prentice Hall
Format:
Paperback
350 pages
Summary
Strategic Management: Concepts (8th Edition) (ISBN-13: 9780130879035 and ISBN-10: 0130879037), written by authors
Fred R. David, R. Fred David, was published by Prentice Hall in 2000.
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Description
(Pearson Education) A thorough introduction to strategic management, with a host of helpful features show students the exciting technologies and international methods in the field. Features include a box on e-commerce in every chapter and a Cohesion Case in each chapter illustrating key concepts with America Online. Previous edition: c1999. Softcover. DLC: Strategic planning.
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