Business Research Methods. Boris Blumberg, Donald R. Cooper and Pamela S. Schindler
ISBN-13:
9780077129972
ISBN-10:
0077129970
Edition:
3
Author:
Donald R. Cooper, Pamela S. Schindler, Boris Blumberg
Publication date:
2011
Publisher:
McGraw-Hill Higher Education
Format:
Paperback
656 pages
FREE US shipping
Book details
ISBN-13:
9780077129972
ISBN-10:
0077129970
Edition:
3
Author:
Donald R. Cooper, Pamela S. Schindler, Boris Blumberg
Publication date:
2011
Publisher:
McGraw-Hill Higher Education
Format:
Paperback
656 pages
Summary
Business Research Methods. Boris Blumberg, Donald R. Cooper and Pamela S. Schindler (ISBN-13: 9780077129972 and ISBN-10: 0077129970), written by authors
Donald R. Cooper, Pamela S. Schindler, Boris Blumberg, was published by McGraw-Hill Higher Education in 2011.
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Description
The third edition of "Business Research Methods" continues to build on its balanced approach to the subject, providing comprehensive coverage of both qualitative and quantitative methods in an engaging, student friendly manner. A specific focus on student research projects and a wealth of examples of theory in practice make this the perfect text for any student undertaking a research project.
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