Management of a Sales Force
ISBN-13:
9780073529776
ISBN-10:
007352977X
Edition:
12
Author:
Gregory Rich, Rosann Spiro, William Stanton
Publication date:
2007
Publisher:
McGraw-Hill/Irwin
Format:
Hardcover
608 pages
Category:
Marketing
,
Marketing & Sales
,
Sales & Selling
FREE US shipping
Book details
ISBN-13:
9780073529776
ISBN-10:
007352977X
Edition:
12
Author:
Gregory Rich, Rosann Spiro, William Stanton
Publication date:
2007
Publisher:
McGraw-Hill/Irwin
Format:
Hardcover
608 pages
Category:
Marketing
,
Marketing & Sales
,
Sales & Selling
Summary
Management of a Sales Force (ISBN-13: 9780073529776 and ISBN-10: 007352977X), written by authors
Gregory Rich, Rosann Spiro, William Stanton, was published by McGraw-Hill/Irwin in 2007.
With an overall rating of 4.3 stars, it's a notable title among other
Marketing
(Marketing & Sales, Sales & Selling) books. You can easily purchase or rent Management of a Sales Force (Hardcover) from BooksRun,
along with many other new and used
Marketing
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $1.1.
Description
Management of a Sales Force is the best selling text in the sales management market, with a reputation for blending leading-edge research and student-friendly writing better than any other book. The 12th edition has been thoroughly revised to reflect all the changes that affect the sales manager's role, from the increasing globalization of business to savvier customers who now use the internet to research their purchasing decisions. All chapters have been updated with current company examples that demonstrate how the best sales executives are adapting to these and other new challenges. In addition, the latest sales management research studies and reports are presented in a straightforward, easy-to-read manner, making Management of A Sales Force, 12e, by far the most current sales management textbook on the market.
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