Product Design and Development, 5th Edition
ISBN-13:
9780073404776
ISBN-10:
0073404772
Edition:
5
Author:
Karl T. Ulrich, Steven D. Eppinger
Publication date:
2011
Publisher:
McGraw-Hill Education
Format:
Hardcover
432 pages
Category:
Marketing
,
Marketing & Sales
,
Mechanical
,
Engineering
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Book details
ISBN-13:
9780073404776
ISBN-10:
0073404772
Edition:
5
Author:
Karl T. Ulrich, Steven D. Eppinger
Publication date:
2011
Publisher:
McGraw-Hill Education
Format:
Hardcover
432 pages
Category:
Marketing
,
Marketing & Sales
,
Mechanical
,
Engineering
Summary
Product Design and Development, 5th Edition (ISBN-13: 9780073404776 and ISBN-10: 0073404772), written by authors
Karl T. Ulrich, Steven D. Eppinger, was published by McGraw-Hill Education in 2011.
With an overall rating of 4.1 stars, it's a notable title among other
Marketing
(Marketing & Sales, Mechanical, Engineering) books. You can easily purchase or rent Product Design and Development, 5th Edition (Hardcover, Used) from BooksRun,
along with many other new and used
Marketing
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.3.
Description
Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.
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