Entrepreneurial Small Business
ISBN-13:
9780073381572
ISBN-10:
0073381578
Edition:
3
Author:
Jerome A. Katz, Richard P. Green
Publication date:
2010
Publisher:
McGraw-Hill/Irwin
Format:
Hardcover
800 pages
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3rd edition hardcover in very good condition. All inside pages are in great shape. Minor shelf wear to the cover.
Book details
ISBN-13:
9780073381572
ISBN-10:
0073381578
Edition:
3
Author:
Jerome A. Katz, Richard P. Green
Publication date:
2010
Publisher:
McGraw-Hill/Irwin
Format:
Hardcover
800 pages
Summary
Entrepreneurial Small Business (ISBN-13: 9780073381572 and ISBN-10: 0073381578), written by authors
Jerome A. Katz, Richard P. Green, was published by McGraw-Hill/Irwin in 2010.
With an overall rating of 3.8 stars, it's a notable title among other
books. You can easily purchase or rent Entrepreneurial Small Business (Hardcover) from BooksRun,
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Description
Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today. It focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com and the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start.
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