Persuasion in The Media Age with PowerWeb
ISBN-13:
9780072993370
ISBN-10:
0072993375
Edition:
2
Author:
Timothy Borchers
Publication date:
2004
Publisher:
McGraw-Hill Humanities/Social Sciences/Languages
Format:
Paperback
448 pages
Category:
Speech
,
Words, Language & Grammar
,
Communication & Media Studies
,
Social Sciences
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Book details
ISBN-13:
9780072993370
ISBN-10:
0072993375
Edition:
2
Author:
Timothy Borchers
Publication date:
2004
Publisher:
McGraw-Hill Humanities/Social Sciences/Languages
Format:
Paperback
448 pages
Category:
Speech
,
Words, Language & Grammar
,
Communication & Media Studies
,
Social Sciences
Summary
Persuasion in The Media Age with PowerWeb (ISBN-13: 9780072993370 and ISBN-10: 0072993375), written by authors
Timothy Borchers, was published by McGraw-Hill Humanities/Social Sciences/Languages in 2004.
With an overall rating of 4.5 stars, it's a notable title among other
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(Words, Language & Grammar , Communication & Media Studies, Social Sciences) books. You can easily purchase or rent Persuasion in The Media Age with PowerWeb (Paperback) from BooksRun,
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Description
By providing an accessible account of theoretical information, this text enables students to explore and understand the role of persuasion in the world today. Although the text is grounded in rhetorical theory, social science research is interwoven throughout to provide a comprehensive account of persuasion. The new edition features enhanced Web pedagogy with Internet-based activities for each chapter, updated examples, and updated discussion of theory, including new theories such as Problematic Integration Theory.
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