9780072947755-0072947756-Corporate Information Strategy and Management: Text and Cases

Corporate Information Strategy and Management: Text and Cases

ISBN-13: 9780072947755
ISBN-10: 0072947756
Edition: 7
Author: F. Warren McFarlan, Lynda Applegate, Robert Austin
Publication date: 2005
Publisher: McGraw-Hill/Irwin
Format: Hardcover 672 pages
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Book details

ISBN-13: 9780072947755
ISBN-10: 0072947756
Edition: 7
Author: F. Warren McFarlan, Lynda Applegate, Robert Austin
Publication date: 2005
Publisher: McGraw-Hill/Irwin
Format: Hardcover 672 pages

Summary

Corporate Information Strategy and Management: Text and Cases (ISBN-13: 9780072947755 and ISBN-10: 0072947756), written by authors F. Warren McFarlan, Lynda Applegate, Robert Austin, was published by McGraw-Hill/Irwin in 2005. With an overall rating of 3.6 stars, it's a notable title among other books. You can easily purchase or rent Corporate Information Strategy and Management: Text and Cases (Hardcover) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.56.

Description

Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

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