Marketing Management
ISBN-13:
9780072897876
ISBN-10:
0072897872
Edition:
3
Author:
Harper W. Boyd
Publication date:
2016
Publisher:
McGraw-Hill College
Format:
Hardcover
Category:
Marketing
,
Marketing & Sales
FREE US shipping
Book details
ISBN-13:
9780072897876
ISBN-10:
0072897872
Edition:
3
Author:
Harper W. Boyd
Publication date:
2016
Publisher:
McGraw-Hill College
Format:
Hardcover
Category:
Marketing
,
Marketing & Sales
Summary
Marketing Management (ISBN-13: 9780072897876 and ISBN-10: 0072897872), written by authors
Harper W. Boyd, was published by McGraw-Hill College in 2016.
With an overall rating of 4.4 stars, it's a notable title among other
Marketing
(Marketing & Sales) books. You can easily purchase or rent Marketing Management (Hardcover) from BooksRun,
along with many other new and used
Marketing
books
and textbooks.
And, if you're looking to sell your copy, our current buyback offer is $0.37.
Description
This text in marketing management includes expanded coverage of global examples and the uses of technology including the Internet, secondary data sources and marketing services. An international case can be found at the end of the book and used with or without the free GAMAR3 software.
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