Consumer Behavior: and Marketing Strategy (McGraw-Hill/Irwin Series in Marketing)

Consumer Behavior: and Marketing Strategy (McGraw-Hill/Irwin Series in Marketing) (ISBN-13: 9780072864878 and ISBN-10: 0072864877), written by authors J. Paul Peter, Jerry Olson, was published by McGraw-Hill/Irwin in 2004. With an overall rating of 4.1 stars, it's a notable title among other books. You can easily purchase or rent Consumer Behavior: and Marketing Strategy (McGraw-Hill/Irwin Series in Marketing) (Hardcover) from BooksRun, along with many other new and used books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.