Introduction to Mass Communication: Media Literacy and Culture
ISBN-13:
9780070169135
ISBN-10:
0070169136
Edition:
6Rev Ed
Author:
Stanley J. Baran
Publication date:
2009
Publisher:
McGraw-Hill Medical Publishing
Format:
Paperback
608 pages
FREE US shipping
Book details
ISBN-13:
9780070169135
ISBN-10:
0070169136
Edition:
6Rev Ed
Author:
Stanley J. Baran
Publication date:
2009
Publisher:
McGraw-Hill Medical Publishing
Format:
Paperback
608 pages
Summary
Introduction to Mass Communication: Media Literacy and Culture (ISBN-13: 9780070169135 and ISBN-10: 0070169136), written by authors
Stanley J. Baran, was published by McGraw-Hill Medical Publishing in 2009.
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Description
This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. The sixth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, and the US presidential election.
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