Strategic Management: Planning and Implementation
ISBN-13:
9780060410940
ISBN-10:
0060410949
Edition:
Subsequent
Author:
Lloyd L. Byars
Publication date:
1987
Publisher:
Harpercollins College Div
Format:
Hardcover
940 pages
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Book details
ISBN-13:
9780060410940
ISBN-10:
0060410949
Edition:
Subsequent
Author:
Lloyd L. Byars
Publication date:
1987
Publisher:
Harpercollins College Div
Format:
Hardcover
940 pages
Summary
Strategic Management: Planning and Implementation (ISBN-13: 9780060410940 and ISBN-10: 0060410949), written by authors
Lloyd L. Byars, was published by Harpercollins College Div in 1987.
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Description
This text features 36 cases illustrating the theoretical foundations of strategic management. These cases are global in scope, with both small and large businesses included. There are also three cases looking at the strategic management of not-for-profit organizations. The cases are organized according to the primary issues involved: forming strategy, high technology, global strategy, ethics, small businesses, not-for-profits and implementing strategy.
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