Marketing Research
ISBN-13:
9780024219329
ISBN-10:
0024219320
Edition:
Subsequent
Author:
Del I. Hawkins, Donald S Tull
Publication date:
1993
Publisher:
Prentice Hall
Format:
Hardcover
863 pages
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Book details
ISBN-13:
9780024219329
ISBN-10:
0024219320
Edition:
Subsequent
Author:
Del I. Hawkins, Donald S Tull
Publication date:
1993
Publisher:
Prentice Hall
Format:
Hardcover
863 pages
Summary
Marketing Research (ISBN-13: 9780024219329 and ISBN-10: 0024219320), written by authors
Del I. Hawkins, Donald S Tull, was published by Prentice Hall in 1993.
With an overall rating of 4.0 stars, it's a notable title among other
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Description
Introductory text in marketing research. Concerned with the doing of good decisional research, specifically good marketing research. DLC: Marketing research.
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