9781497341135-1497341132-Ben Delaney's Nonprofit Marketing Handbook: The hands-on guide to marketing and communications in nonprofit organizations

Ben Delaney's Nonprofit Marketing Handbook: The hands-on guide to marketing and communications in nonprofit organizations

ISBN-13: 9781497341135
ISBN-10: 1497341132
Edition: 1
Author: Delaney, Ben
Publication date: 2014
Publisher: CreateSpace Independent Publishing Platform
Format: Paperback 148 pages
FREE shipping on ALL orders

Book details

ISBN-13: 9781497341135
ISBN-10: 1497341132
Edition: 1
Author: Delaney, Ben
Publication date: 2014
Publisher: CreateSpace Independent Publishing Platform
Format: Paperback 148 pages

Summary

Acknowledged authors Delaney, Ben wrote Ben Delaney's Nonprofit Marketing Handbook: The hands-on guide to marketing and communications in nonprofit organizations comprising 148 pages back in 2014. Textbook and eTextbook are published under ISBN 1497341132 and 9781497341135. Since then Ben Delaney's Nonprofit Marketing Handbook: The hands-on guide to marketing and communications in nonprofit organizations textbook was available to sell back to BooksRun online for the top buyback price or rent at the marketplace.

Description

There are more than a million nonprofit organizations in the United Sates, and every one of them needs to tell its story, find clients, solicit donations, sell services, and encourage its volunteers. Yet few have a marketing department, and many have serious challenges in meeting their communications and marketing goals. Addressed to the MarCom manager in small to medium sized nonprofits, this book assumes that the reader has little formal knowledge of marketing. In plain language, it provides a hands-on reference that can be referred to frequently, providing checklists and actionable tips to make marketing easier and more effective. The book starts by comparing cultures, and continue through the basic concepts, tools, and processes that ensure success in nonprofit MarCom. It concludes with a glossary and additional resources for the nonprofit marketing team.

Rate this book Rate this book

We would LOVE it if you could help us and other readers by reviewing the book