9781412991315-1412991315-Leading Edge Marketing Research: 21st-Century Tools and Practices

Leading Edge Marketing Research: 21st-Century Tools and Practices

ISBN-13: 9781412991315
ISBN-10: 1412991315
Edition: 1
Author: Robert J. Kaden, Gerald L. Linda, Melvin Prince
Publication date: 2011
Publisher: SAGE Publications, Inc
Format: Paperback 504 pages
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Book details

ISBN-13: 9781412991315
ISBN-10: 1412991315
Edition: 1
Author: Robert J. Kaden, Gerald L. Linda, Melvin Prince
Publication date: 2011
Publisher: SAGE Publications, Inc
Format: Paperback 504 pages

Summary

Leading Edge Marketing Research: 21st-Century Tools and Practices (ISBN-13: 9781412991315 and ISBN-10: 1412991315), written by authors Robert J. Kaden, Gerald L. Linda, Melvin Prince, was published by SAGE Publications, Inc in 2011. With an overall rating of 4.5 stars, it's a notable title among other Marketing (Marketing & Sales) books. You can easily purchase or rent Leading Edge Marketing Research: 21st-Century Tools and Practices (Paperback) from BooksRun, along with many other new and used Marketing books and textbooks. And, if you're looking to sell your copy, our current buyback offer is $0.3.

Description

This book explores new and leading edge marketing research approaches as successfully practiced by visionaries of academia and the research industry. Ideal as either a supplementary text for students or as a guidebook for practitioners, this book showc

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